Monday, April 24, 2023

YOU TOO CAN BOOST YOUR BUSINESS BY LEVERAGING ONLINE DIGITAL OPPORTUNITIES

 

The internet has come to make our work and life easier as we go about our daily activities doing our businesses. Sales can now be made online through different platforms and channels. 

Global connectivity is another great merit of the digital. You can literally connect to do business with anyone anywhere around the world from the comfort of your location and space without moving an inch. Hence, location and distance are no more barrier in doing business around the world.

As the time we spend online increases, so do the digital opportunities available online increase too.

You can now easily create a carrier path for yourself and leverage on the digital to become an established authority in that path.

One of the biggest advantages of being online is reaping the benefits of search.

You can now search for anything of interest and get them delivered to your doorstep at the tap of buttons.

Also, the digital helps you to showcase targeted advertising to people right where they are looking for what you offer.

The list goes on and on, however, what you derive from the digital depends on how knowledgeable and exposed you are to relevant information and how proactive you are in learning relevant digital skills and implementing the same to enhance your business growth.

And now with the AI technology on the mainstream, the sky is the starting point for all those that leverage on it. And the earlier your business dive into the benefits of AI, the better for your scalability and profitability.

The good news is: everything you need for your business to succeed and to scale high online and offline is already available online. No matter your current level of skill and expertise, you can learn new digital skills yourself to become an authority in the digital by yourself even if you're not so skillful or knowledgeable before now. Only try to make some little investment in relevant digital skills that can enhance your growth.

Always remember that you can call for help anytime you're in need of one as there are numerous platforms online now where you can seek help from and get help anytime. No.1 of such platform is Google. Ask Google, and you'll be sure to get a direction for your search.

Here at valuecentric, we are committed to providing you with relevant information about the technical know how you require to remain continuously relevant in the digital technology. We also recommend products that can fast-rack your online success and growth. You can also go through our other contents for optimum value as our name implies.

ONLINE DIGITAL CONSIDERATIONS

A number of factors must be considered when you're dealing with the digital: The Scope, Technology and Content, Cost and Time.

  • The Scope: The scope online comprises of The Web, Mobile, Social and so many other options depending on what you want to achieve.
  • Technology and Content: You play around two options here: You either do it yourself, which takes more time or you get help by outsourcing which takes more money. You make  appropriate choice that suits you.
  • Cost and Time: You have to set realistic budget and achievable schedule with clear milestones and commit fully to both.
ONLINE SUCCESS

Your first step towards online success is to determine or create your Online Goals.

The digital can help your business grow in the following ways;

  • Building Relationship on social networks
  • Selling Online
  • Find New Customers

  • Keep Existing Customers

You have to start out by asking yourself; what exactly do I want to achieve online?

There are quite a number of platforms that can boost your success online:

  • One  easy way is by listing your business in local online directories.
  • You can build a website or share information about your business, such as Opening Hours, Location, Prices and the services you offer including photos and videos to catch the attention of new customers.

  • Set up a social media page like Linkedin, Facebook, Google+ or twitter to connect you business with your costumers who are always online.
  • The AI technology is the new direction the digital technology is headed. And for your business to be relevant in this generation and beyond, positioning your business appropriately to take advantage of the benefits of AI would go a long way in scaling high your productivity and profitability.

In conclusion, the aim of every business is to scale in productivity and profitability. And for your business to scale in a time like this, you need to leverage on the already made digital platforms that has been designed carefully with you and your business in mind to enhance the realization of your aims and objectives by optimizing them.

Thank you for your time.

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Wednesday, April 19, 2023

YOUR ONLINE PRESENCE IS CRITICAL TO YOUR BUSINESS GROWTH AND SUCCESS TODAY

Changes in dispensation and times has brought about corresponding changes in the way humans reason and do things.

The way businesses and activities are carried out in the 60s, 70s, 80s, 90s, and so on are quite totally different from the way things are being done right now in today's world. 

Science and Technology has evolved over the years, with many new innovations and inventions proffering varying degrees of better solutions to different prevailing human problems, hence, making life easier for the human race in general by the day while exploring better ways of doing things medically, technologically, socially and in virtually every sector of human endeavor.

Digital Telecommunication has built a lot of broken links in global coverage for local businesses and brought about a lot of ease in doing business across shores of territories locally, nationally, and internationally.

Now a small business can operate locally and still have global coverage; thanks to the decentralization of the internet technology. 

This was not the case some years back, as such, any business venture that must remain relevant in today's 'growing sophistication in technology' era must plunge itself into the benefit that's obtainable in the digital.

So, If you are a business person today and your business is not on the online space, then you still have a long way to go.

Virtually the largest percentage of every humans living on earth now make use of smart self-phones which has great internet capabilities.

Everybody now tend towards the online space without discrimination in age, educational background, religious affiliation, gender equality, technical know-how or location. 

The only one place now where you can find the assembly of almost everybody around the world almost at the same time is on the internet.

So, whatsoever you have to offer in terms of products and services, there would always be people or group of people from different location around the world that resonate with your offer. 

These cluster of people here and there everywhere around the world are what we refer to as traffic sources which businesses need to grow.

Hence, if your business is not on the internet in this age and generation of ours, then you have not started business yet, so to speak. 

The implication is that your business would not be adequately visible to your rightful audience that would translate to a quality traffic for your business patronage.

For an average business to scale up effectively in our world today, there is a need for an effective online presence.

SOME ONLINE CHANNELS BUSINESSES SHOULD EXPLORE

Any business that must do well must drive quality traffic. And to drive quality traffic, your business has to be well established as an authority in the digital space. Your business must be where your customers are. 

The following online channels would establish your authority in the online space to a reasonable extent when skillfully and creatively applied:

A Business Website


Google my Business

 

Whatsapp Marketing

 

Facebook Marketing

 

Linkedin Marketing

 

Instagram Marketing

 

Tiktok Marketing

 

Whatsapp TV Marketing

All these online channels and even more, when skillfully explored consistently can guarantee your online growth and success which literally translate to your offline growth and success on your business. Hence, enhancing scaling up your revenue generation as well.

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